Mix'ems are a series of collectible, customisable characters for children, made from recycled ocean plastic!
'Mix'ems' have two main goals, the first, to carry out its function as a toy and entertain it's user. The second, to act as an ambassador for the urgent change needed within the designing and manufacturing of future plastic products, specifically within the children's toy industry - the most plastic intensive industry in the world! 
Collected in random mystery crates, each Mix'em is a unique character, both in colour and accessories. What's more, the packaging each Mix'em comes in dubs as small play environment to prevent the amount of waste generated. The collectible, customisable features of Mix'ems mean they can be replayed with again and again. 

Mix'Ems Promotional Ad which was played at the New Designers Convention - London, 2022

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